Robert Dexheimer
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Dividing Lines

 
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Imagining a future where internet access is as universal as electricity.

 
 
 

Year
2018

Company
Robert Dexheimer Design

Role
Creative Director

Deliverables
Logo
Identity
Web
Print

I was asked by the the Berkman Klein Center for Internet & Society and Harvard Law School to help them establish their logo, branding, promotional materials and online platform for a four-part documentary series. The series is being deployed by organizations and community leaders across the country in an effort to catalyze policymaking and elevate the interests of the people–over the interest of corporations.  

 
 
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We decided on a one-page scrolling design. The focus was on the message, and the films.

 
 
 
 

Color that works.

The system reflects the utilitarian color scheme synonymous with infrastructure and public utilities. Yellow and a gray to black spectrum make good companions–neutrals with just the right burst of color.

 
 
 

Using isolated images that represented the ideas in the films, a style emerged that was clean, impactful and helped us tell our story.

 
 
 
 

Connectivity remains a precious and rare commodity.

The logo, color palette, film posters and visuals highlighted the division and inequity of internet access that rural America experiences.

 
 
 

(Hi, thats me.)

 

A series of film posters featured ideas central to the narrative.